How ABM (Account-Based Marketing) Will Help You Activate Your Sales Quickly
April 10, 2022 By Diana Marcela Cardona, Project Management at Xtendo Global There is a methodology that B2B companies are developing to reach their potential customers and run campaigns to attract and engage with them. This is account-based marketing (ABM),
How to Create Optimal B2B Customer Experiences
March 31, 2022 By Matias de Zan, Team Management at Xtendo Global If there is one model that has evolved over time, and even more so with the digitalization of processes following the pandemic, it is B2B (business to business).
Emotional Well-Being: Leadership Styles for the New Generation of Work Teams
March 29, 2022 By Stefanny Ramirez, Teams Management at Xtendo Global With telecommuting, the workplace climate has changed. In many companies, the workload has increased, significantly affecting employees. This is reflected in a study by Mandomedio, which assessed how the
The Six Keys to Successful Project Management
January 5, 2022 By Diana Cardona, Project Management at Xtendo Global Learn about some of the most important points to successfully complete a project, as well as the skills a Project Manager needs to excel professionally. What is Project Management?
Content Marketing in Uncertain Times
January 5, 2022 by Roxana Tanita Miguel, Contributing Editorat Xtendo Global Times of transition or change alter the type of relationship companies have with their customers. In these contexts, content marketing takes on greater importance because it is implemented with
Key Indicators to Ensure Your Customers’ Satisfaction
January 5, 2022 by Matias De Zan, Senior Team Management at Xtendo Global Are you measuring your customers’ satisfaction? If the answer is no, let me tell you that you are missing out on valuable opportunities within the company, and
Team Coaching: A Window to Productivity
July 7, 2021 By Juan Graglia, Team Management at Xtendo Global Achieving objectives within an organization is easier when team coaching is involved. A journey that begins on a ship, full of questions and dynamics, where you define the direction.
Xtendo Analyzes “The Future of Work” After the Pandemic
June 30, 2021 By Fernando Rodríguez Cabanelas, HR Operations Director at Xtendo Global The Coronavirus pandemic accelerated processes in labor markets worldwide. Various areas of work had to change the ways of managing and communicating within a department. Empathy plays
