Xtendo Podcast
#17 - Juan Luis Pascual: the future of cryptocurrencies and generative AI in the B2B sector
July 7, 2025
#16 - Petar Popov: Beyond the chatbot: how Aplázame combines automation and the human touch
June 23, 2025
#17 - Juan Luis Pascual: the future of cryptocurrencies and generative AI in the B2B sector
July 7, 2025
#16 - Petar Popov: Beyond the chatbot: how Aplázame combines automation and the human touch
June 23, 2025
The future of customer service: how to get there before everyone else
Customer service is no longer just a department that handles complaints. It has become the strategic differentiator that determines whether a company grows or stagnates. With 93% of Spaniards stating that customer service directly influences their purchasing decision, implementing strategies
How can you increase online sales without relying solely on advertising?
The pressure to increase online sales has never been as intense as it is now. While e-commerce continues to expand — in Spain, it grew 18% in the first quarter of 2025, positioning the country among the top growth leaders
How can you revolutionize your customer retention strategies today to dominate next year?
In today’s retail and e-commerce landscape, a worrying statistic has caught the attention of executives: companies are losing an average of $29 for every new customer acquired. This deficit, coupled with a 60% increase in acquisition costs over the last